A middle-aged simple man, Egil, becomes the victim of a candid-camera in Hacke Häger's television show 'Långa näsan'. But to Häger's surprise, Egil refuses to give them his permission to broadcast it. Häger is under pressure to make a good show and broadcasts it anyhow. Hacke Häger's employer, media tycoon Sune Finåker owns 12 TV-channels, but is hungry for more power. He forms his own party and promises easy entertainment for everybody in the future.