Ádám is an advertising expert. Right now he is working on the advertising campaign of mental-hygiene, but he soon finds himself in the middle of a drugs deal. Things are muddled and Ádam and his family had to run away since besides the police a drugs gang headed by a psychiatrist is also after them. Two old friends come to help the protagonist and together they try what's impossible: to clear Ádám and have the bad guys arrested.